✨ Concept

This is a quick, helpful demo showing how to use vivi properly and why its ingredients matter. It’s great for anyone with sensitive teeth or looking for a toothpaste that actually works and is safe — even for kids (safe to swallow no fluoride).

📸 What to Capture

• Toothpaste demo
  • Squeeze a pea-sized amount onto your brush
  • Mention: “You only need a little — it’s super effective without overloading your brush”
  • Show the creamy texture close-up
• Brushing clip
  • Film yourself brushing briefly (mirror shot, voiceover, or overlay text works)
  • Add: “vivi is safe for sensitive teeth and doesn’t cause that burning feeling like other whitening products”
• Highlight ingredients
  • Nano hydroxyapatite – a breakthrough ingredient that mimics the natural mineral in your teeth to actively rebuild and strengthen enamel, reduce sensitivity, and protect against cavities — all without fluoride.
  • PAP – whitens gently, no harsh bleaching
  • Xylitol – fights cavity causing bacteria and helps prevent tooth decay
  • Optional overlay or verbal note: “All ingredients are biocompatible — safe even if you accidentally swallow it”
• Kid-safe note
  • Add somewhere: “It’s toxin-free and safe for kids to use too”
• Old toothpaste (optional)
  • If relevant, show a brand you stopped using and why
  • Ex: “Used to leave my teeth feeling raw... not anymore.”

😃 Caption Requirements

• Mention vivi and highlight that it’s safe, effective, and gentle
• Tag @viviteeth
• Use hashtag #switchedtovivi

🧠 You Do You

• Keep it educational and easy to follow
• Add text overlays or subtitles for clarity
• If you want to use voiceover or trending audio, go for it — just make sure the info is still clear